Company

XChannel is the very first consultancy firm with a laser focus on crosschannel marketing and communication strategies.

 

What’s crosschannel

Crosschannel marketing uses a channel (for example a facebook page) to drive incremental and quantitative goals (€uros) on another channel (for example, a purchase in a POS). This kind of operations take advantage of the positive synergies between online and offline world.

 

Our approach

Our quanti-qualitative unique approach integrates:

big data;
semiotics;
anthropology

Check out our methodology.

 

Our testimonials

We are a benchmark for the multichannel marketing strategies of the FMCG, Retail and Travel markets.

Check out what people say about us.


 

Team

Team