crosschannel

marketing

Some of our clients

Some of our clients

XChannel on

 

XChannel on

 

They say

They say

We want to approach the social networks in a strategic way because we think they are crucial to listen and understand our customers, getting in “humanistic” touch with them. We believe that YouTube is the new TV in the Yoys industry, and Google is an essential tool for the infocommerce. We found in XChannel an ambitious partner that has in its DNA the quali-quantitative approach to the crosschannel mix. Besides that, we strongly trust in them due their experience in the toys market.

Matteo Dalla Villa, Italy Country Manager, Epoch

We are on the best of terms with XChannel for some time now, so we called them with the aim of realizing an innovative strategy on YouTube for Christmas. I immediately accepted when they suggested to make advertising on YouTube Kids, it’s a channel with an audience perfectly in target for us. I’m very pleased with the YouTube campaign results: we beat the goal of 4 millions impressions and engaged exactly our target audience.

Oscar Cinelli, Italy Country Manager, Carrera Toys

Last Christmas (2019) we decided to invest strongly on Facebook and Instagram, instead of traditional media, in order to engage the Millennials generation in Città del sole’s world. The generation Y represents the present and the future for us, so that we mainly focused on them speaking their language on their medias. We didn’t ignore the other generations anyway. To realize this innovative crosschannel campaign, we have trusted in XChannel, the agency that manages our social network’s strategy.

Graziano Grazzini, CEO, Città del sole

We choose XChannel due to its strategic approach on Amazon Advertising and because they had a good experience in our industry […] our sales grew up recording a great ROI. I would recommend to all the advertisers to consider the opportunity to work with a first-class agency, as we are doing with XChannel.

Luca di Puorto, Marketing Manager, IMC Toys Italia

XChannel thinks out of the box and understand our needs. It strike the target supporting us with innovative solutions.

Michele Tentindo, Trade Marketing Manager, Lindt & Spruengli S.p.A.

XChannel is founded on an unusual mix of semiotic and tech competences. They offer customized, measurable and innovative solutions to optimize the customer journey from online to offline and vice versa.

Luca Visconti, Marketing Professor, ESCP Europe, Parigi

Courage, passion, enthusiasm, competence and strategic vision. An effective partner for beginners in the communication world and for those who dare to question the status quo.

Massimiliano Negrini, Regional Sales Director South Europe, Arena Water Instinct

The perfect alchemy between expertise, professionality, agility and proactivity. The ideal “partner in crime” with which you can make your mark both online and offline!

Milena Corcione, Senior Brand Manager, BioNike

The right mix of competence and madness makes XChannel an ideal partner for those companies that want to have a rule in the crosschannel marketing and communication world.

Daniele Proietti, Senior Product Manager, Pasta Rummo

With competence and professionality, XChannel brought again Galletto to communicate through the most modern channels and tools available.

Dante Milani, General Manager, Valle Spluga S.p.A.

XChannel is a young, dynamic and professional team. Speaking with them you realize they are so comfortable in the digital world. I had a more than positive feelings with all of them.

Marco Bruno, CEO, G di Giochi

A team made up of competent, creative, precise and tireless people, always looking for the most effective solutions. Their jobs are laudable and leave no room for approximation.

Anna Minoli, Marketing Manager, Micro Italia

XChannel is made up of brilliant people with brilliant ideas: the most rare and precious resource to compete successfully.

Paolo Guenzi, Director, Department of Marketing, SDA Bocconi & Associate Professor, Department of Marketing, Università Commerciale Luigi Bocconi, Milano

Federico has built a great team: they are young, competent, dynamic and always on track. Working with them is always pleasant and inspiring.

Federica Bulega, Corporate Training Coordinator, Ninja Marketing

XChannel: semiotics, anthropolgy and crosschannel marketing all in a team that represents an excellence of creativity and professionality.

Alessandra Guigoni, “Anthropology of Digital Tourism” Professor, Istituto Europeo di Design

XChannel is a very competent and close-knit team: that are preconditions to do a great job. They helped us with expertise and can bring a new vision to you company too.

Luca Baldissera, Sales & Marketing Manager, Zandonà

A stimulating reality – functional to business – come alive when professionality, experience and passion are merged. That’s XChannel: your partner on track!

Benny Bologna, E-commerce Manager, Meloni Walter S.p.A.